Revolution (USA) - Issue 77

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USA Issue 77

Revolution December 2024

This is the annual Revolution Power & Influence issue and for the first time we look at the shifts in power in the industry as well as what are the market forces influencing brand and consumer activity as we move forward.

Specialist topics also return to the spotlight as our team of technical experts consider the appeal of tantalum as a case material, and contemplate the importance of oils and lubricants in watchmaking.

On the cover we have the Santos de Cartier Dual Time with its elegant lines and smooth curves opening an entire conversation on the subject of shapes within the Cartier vernacular. 

Meanwhile, the issue also captures important highlights and all the learning points of the 2024 Geneva Watch Days Revolution Horological Symposiums. And to close the year on a high note, we reveal the 22 winners of the 2024 Revolution Awards.