Ralph Lauren for The Rake “Bearfoot Negroni Bear”

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The Negroni Bear goes barefoot to the Maldives dressed in the height of tropical black
tie chic.

Our Rakish Bear is back and this time he's without shoes for this special edition to celebrate the opening of our physical stores in the Maldives.

So when it came to selecting a design for our travelling Negroni Bear we imagined him in the Maldives.

We asked, ‘What stylistic sartorial master stroke of bella figura would the Polo Bear accomplish?’

Going through the incredible coffee table book created for Ralph Lauren’s 50th Anniversary we found our answer.

Captured in black and white I like to think of it as the ultimate expression of Ralph Lauren’s effortless, nonchalant cool.

Photographed from high above Lauren is seen at his home in Double Tree Jamaica with his hands in his pockets, a laid back poise in his contrapposto, dressed in a double breasted white tuxedo jacket, evening trousers and with his feet bare.

The Bearfoot Negroni Bear like his forbearer is holding our signature libation, the Negroni a symbol of resistance against despair its distinct orange hue burning bright against the darkness.

The watch features a seconds hand as well as the 5 index in distinct Negroni orange. Why the number “5”?

Well, because it is always 5 o'clock somewhere!

Like his brother that came before him last year, we hope The Rake’s “Bearfoot Negroni Bear” achieves his one defining mission in life.

Which is to put a huge smile on the face of each and every one of his owners this year as we celebrate all the promise 2021 has to offer.